Journal

1/9

Collections

1/9

About

1/9

Contact

1/9

Journal March 2013:

The Tohoku Film

After the devastation of the March 2011 earthquake and tsunami in Tohoku The Inoue Brothers travelled to the region to start a project with some of the affected local artisans. The result of this collaboration is their “Made in Tohoku” collection.

2011年東日本大震災が発生して2ヵ月後の5月以来、東北地方の衣類工場と工芸職人さん達と仕事を続けている。
ザ・イノウエ・ブラザーズの ”Made in Tohoku” コレクションである。

Credits
A FILM BY The Inoue Brothers
DIRECTED BY Joppe Rog - http://presentplus.com
SECOND CAMERA BY Lennert Rog - http://lennertrog.com
MUSIC BY Sorenious Bonk - http://soreniousbonk.co.uk
PRODUCTION Present Plus - http://presentplus.com

Journal March 2014:

Launch of Spring & Summer Collection 2014

We are continuing to work with the region of Tohoku, which experienced the devastation of the Tsunami created by the country’s most powerful earthquake since records began over 100 years ago.

For this project we have collaborated with friends who share our ideals.
- Kiyoharu Yamada (JP)
– Outlaws London (UK)
– Gauntlets (JP)

Only available in the most exclusive stores around the world including Isetan, Edition, Super A Market, Kink, Abahouse, Lui's, Strasburgo, Dover Street Market, WISM, Dice & Dice, Vincent and Opening Ceremony Japan.

Watch the video “Made in Tohoku”: https://vimeo.com/88737187

Journal July 2013:

Made in The Peruvian Andes

The collection represents The Inoue Brothers' passion and endeavour to produce the best knitwear and woollen accessories available today.

Only available in the most exclusive stores around the world including Isetan, Beams International Gallery, Edition, Super A Market, Kink, Abahouse, Lui's, Strasburgo, WISM, Barneys NYC, Dover Street Market London + Tokyo, Storm Fashion, Rail and more.

Journal August 2013:

The Chaccu Film

This story of The Inoue Brothers is about a distant dream of participating in The Chaccu, the Incan ceremony of solidarity. It was their way of harvesting the finest material created by Pacha Mama. The Incas believed the Vicuña animals were reincarnations of young maidens, rewarded with a coat of pure gold in return for giving life to their civilisation. They called it “The Gold Of The Andes”.

ショートフィルムシリーズの第一弾は世界で最も高級といわれる素材を求めて南アメリカを訪ねた記録映画です。インカ人はビクーニャを「アンデスのゴールド」と呼んでいます。ビクーニャ繊維はチャクと呼ばれる手法で集められます。その手法は群がったビクーニャを多数の人々が力を合わせてじょうご状に閉じ込めていくものです。集められた動物は毛刈り対象となる動物だけが毛刈りされ、その後は全部開放されます。

The Inoue Brothersはビクーニャ保護コミュニティと親密な関係を持っているので、光栄にも特別なチャク儀式に招待されました。ビクーニャ保護を促進する目的を持っていて、伝統文化紹介の意義が感じられない限り、コミュニティはチャク儀式を映画に撮ることを許可しないので、この映画が撮れたことは本当にまれな出来事でした。

映画全体にビクーニャと先住民コミュニティとの素晴らしい物語が映像で表現されています。

Journal July 2013:

The Gold Of The Andes

Vicuña fibre is known as the finest of any animal wool.

The Vicuña camelid is wild and roams in the highlands of the Andes Mountains. The animal has a long history of being highly sought after due to it’s extraordinary fibre.

During the time of the Incas, Vicuña’s fibre were gathered by means of communal efforts called Chaccu, in which multitudes of people herded hundreds of thousands of Vicuña into strategically laid funnel traps. The animals were sheared and then released; this ceremony was only done once every four years.

Now, The Inoue Brothers have the opportunity to introduce this incredible tradition and ceremony to the world, due to their commitment and integrity towards the production of their very own Vicuña line.

With attention to detail in the design and made by the people of the material’s origin is their simple formula. Therefore, the oneness of natural material and the people’s heritage of working with that material, combined with their detailed design is their vision of New Luxury.

Journal February 2013:

Made in Tohoku

We are continuing to work with the region of Tohoku, which experienced the devastation of the Tsunami created by the country’s most powerful earthquake since records began over 100 years ago.

This limited T-shirt only collection is an expression of efforts to commission work for operational textile co-operatives of factories and workshops whose commissioned contracts has been withdrawn due to production risks.

For this project we have collaborated with friends who share our ideals.

– Outlaws London (UK) –
Outlaws London is an underground art duo using illustrations by it’s co-founder Richard Windsor.

– Bow Wow + Hiroshi Fujiwara (UK/JP) –
This season we are excited to work together with graphics and conceptual designer Mai Ikuzawa.
Mai Ikuzawa is the daughter of Japan’s most famous racing driver Tetsu Ikuzawa.
This season Mai has been creatively commissioned to create Hiroshi Fujiwara’s own Tea Drinking Club’s tour T’s, which we are proud to launch together with her.

Journal November 2012:

Exclusively For Monocle

The Inoue Brothers and Monocle have combined forces to develop a relaxed-fit cardigan. The half Milano knit technique lends the jacket a thick, quality feel, while the design has been inspired by Japanese pattern-cutting. It has been designed specifically for keeping the chill off in flight.

Available at Monocle Stores around the world and on-line.

Journal February 2012:

Spring and Summer 2012

For our forthcoming Spring and Summer collection we have taken the initiative to work with the region of Tohoku, which experienced the devastation of the Tsunami created by the country’s most powerful earthquake since records began over 100 years ago.

This limited T-shirt only collection is an expression of efforts to commission work for operational textile co-operatives of factories and workshops whose commissioned contracts has been withdrawn due to production risks.

For this project we have collaborated with friends who share our ideals.

Outlaws London (UK)
Artist Richard Windsor’s bold graphics expresses anarchical statements through musical parody references with a serious intention.

Xander Ferreira (South Africa)
Also known for founding the musical experimental project Gazelle, Xander’s constant endeavor in directing focus toward his continent of origin has seen him engaging in endless mediums on his journey in doing so.

James Murphy (USA)
Being front man of LCD soundsystem and founding of DFA records, James has demonstrated influence through talent and passion.

Sasquatch Fabrix (Japan)
“HIGH PERFORMANCE VANDALISM. ALWAYS PRESENTING A SENSE OF FRESHNESS” is their brand concept, aiming to establish global attention to the next generation Tokyo Street Culture.

Journal December 2011:

The Monocle Collaboration AW11

This collection only available in Monocle shops, sees a refined selection of specially designed jumpers using the finest ultra-soft Royal Alpaca.

Also, inspired by Monocle’s founder Tyler Brulé’s request for a personal travel blanket The Inoue Brothers has also developed a special carry case for the blanket. This case is a pillowcase and when stuffed with airplane pillows or alike it becomes an irreplaceable companion for any traveler.

Designed exclusively for Monocle by the Japanese brothers, this collaboration embodies the brand’s Scandinasian style and Monocle’s respect for classic, intelligent design.

Available at Monocle Stores around the world and on-line.

Images: Courtesy of Monocle

Journal October 2011:

'Modern Ninja and The Black Fist'

The first collaborative collection between Sasquatch Fabrix and The Inoue Brothers with themed installation at LN-CC London.
This very limited collection is available at LN-CC London and Isetan Tokyo.

Watch the on-line interview and presentation video here: http://vimeo.com/29678600

Styling: Keita Izuka / Photography: Picuzou

Journal September 2011:

Autumn and Winter 2011

The collection is using the finest natural fibre of the Andes. Moving the production from their much beloved Bolivia over the border to Peru, The Inoue Brothers have had the opportunity to maintain their collaboration with the indigenous artisans of the Andes.

Photography: Isa Jacob

Journal February 2010:

Photo-shoot in South Africa

Creative Direction: The Inoue Brothers + Gazelle

Photography: Xander Ferreira

Models: Boss / Vlooi / Tabang / Dwesa / Abbygail / Amanda

See the movie here: http://vimeo.com/10898049

Journal October 2009:

Jean-Michel Basquiat Through Nicholas Taylor

A collaboration between The Inoue Brothers and former confidante of the late artist Jean-Michel Basquiat, “The High Priest” Nicholas Taylor.

Paying homage to the artist from a candid new perspective, the collection of photographs magnify a remarkable creative relationship between Taylor and Basquiat that emerged from experimental 1980s band GRAY consisting of Taylor, Basquiat, Michael Holman and Vincent Gallo, declared at the time by Andy Warhol’s Interview Magazine as ‘possibly the best band on the planet’.

In conjunction with the exhibition and to showcase the intrinsic link between art and fashion, The Inoue brothers have designed an exclusive clothing range which will be stocked in Dover St Market. Each garment also has a written message originally drawn from Nick’s diary during his time with Basquiat.

Journal November 2008:

The Comme des Garçons X-mas Collaboration

The Inoue Brothers have been asked to produce and co-design a part of Rei Kawakubo’s X-mas knit-collection 2008. All 100% natural alpaca garments made by the indigenous people of the Bolivian Andes.

Will be available in CDG-Stores in Paris, New York, Tokyo and London.

Bolivia

Collection Spring & Summer 2014

Made in Tohoku

We are continuing to work with the region of Tohoku, which experienced the devastation of the Tsunami created by the country’s most powerful earthquake since records began over 100 years ago.

For this project we have collaborated with friends who share our ideals.
- Kiyoharu Yamada (JP)
– Outlaws London (UK)
– Gauntlets (JP)

Watch the video “Made in Tohoku”: https://vimeo.com/88737187

Collection Autumn & Winter 2013

Made in The Peruvian Andes

The collection represents The Inoue Brothers' passion and endeavour to produce the best knitwear and woollen accessories available today.

Only available in the most exclusive stores around the world including Isetan, Beams International Gallery, Edition, Super A Market, Kink, Abahouse, Lui's, Strasburgo, WISM, Barneys NYC, Dover Street Market London + Tokyo, Storm Fashion, Rail and more.

The Vicuña Collection

The Gold Of The Andes

Vicuña fibre is known as the finest of any animal wool.

The Vicuña camelid is wild and roams in the highlands of the Andes Mountains. The animal has a long history of being highly sought after due to it’s extraordinary fibre.

During the time of the Incas, Vicuña’s fibre were gathered by means of communal efforts called Chaccu, in which multitudes of people herded hundreds of thousands of Vicuña into strategically laid funnel traps. The animals were sheared and then released; this ceremony was only done once every four years.

Now, The Inoue Brothers have the opportunity to introduce this incredible tradition and ceremony to the world, due to their commitment and integrity towards the production of their very own Vicuña line.

With attention to detail in the design and made by the people of the material’s origin is their simple formula. Therefore, the oneness of natural material and the people’s heritage of working with that material, combined with their detailed design is their vision of New Luxury.

About The Vicuña

The Gold Of The Andes

Vicuña fibre is known as the finest of any animal wool. The vicuña is wild and roams in the highlands of the Andes Mountains.

During the time of the Incas, vicuña fibres were gathered by means of communal efforts called Chaccu, in which multitudes of people herded hundreds of thousands of vicuña into previously laid funnel traps. The animals were sheared and then released; this was only done once every four years. The vicuña was believed to be the reincarnation of a beautiful young maiden who received a coat of pure gold, hence it’s alias “Gold of the Andes”. Because of this, it was against the law for anyone to kill or wear vicuña fleece, except for Inca royalty.

Since then there have been great efforts made by Andean authorities to protect the poaching of vicuña by developing social initiatives to re-establish the tradition of Chaccu, incentivising the indigenous communities of the Andes with the proceeds from the sale of the rare fibre.

Because of the extraordinary circumstances of its existence, the vicuña fibre remains the most exclusive of wool fibres both in quality and amounts available.

ビクーニャ繊維は動物の毛では最上質ものとして知られています。ビクーニャはアンデス山脈の高原に生息する野生動物です。
インカ帝国時代はチャクと称される地域活動の好意を得て、数多くの人々によってビクーニャがじょうご状に集められ、4年に1度毛刈りが実施され、その後放牧されました。ビクーニャは純金のコートを着た美しい乙女の生まれ変わりだと信じられていました。毛のもつ色合いから別名「アンデスの黄金」と呼ばれてれる程で、当時の法律でインカの王族以外は身につける事が出来ませんでした。

それ以来、アンデス当局の多大な努力によってビクーニャの密猟が防止され地域住民の積極的な発案でチャクの伝統を復活させ希少価値の繊維の販売を向上させてきました。チャクはインカ伝統をしっかり受け継ぎ年に1度実施されています。

ビクーニャを保護している地域との深い絆により、The Inoue Brothersはコレクションに「アンデスの黄金」を紹介する栄誉を頂く事が出来ました。

The Vicuña Film

The Chaccu

This story of The Inoue Brothers is about a distant dream of participating in The Chaccu, the Incan ceremony of solidarity. It was their way of harvesting the finest material created by Pacha Mama. The Incas believed the Vicuña animals were reincarnations of young maidens, rewarded with a coat of pure gold in return for giving life to their civilisation. They called it “The Gold Of The Andes”.

ショートフィルムシリーズの第一弾は世界で最も高級といわれる素材を求めて南アメリカを訪ねた記録映画です。インカ人はビクーニャを「アンデスのゴールド」と呼んでいます。ビクーニャ繊維はチャクと呼ばれる手法で集められます。その手法は群がったビクーニャを多数の人々が力を合わせてじょうご状に閉じ込めていくものです。集められた動物は毛刈り対象となる動物だけが毛刈りされ、その後は全部開放されます。

The Inoue Brothersはビクーニャ保護コミュニティと親密な関係を持っているので、光栄にも特別なチャク儀式に招待されました。ビクーニャ保護を促進する目的を持っていて、伝統文化紹介の意義が感じられない限り、コミュニティはチャク儀式を映画に撮ることを許可しないので、この映画が撮れたことは本当にまれな出来事でした。

映画全体にビクーニャと先住民コミュニティとの素晴らしい物語が映像で表現されています。

The Pacomarca Project

The Finest Alpaca Fibre In The World

In search for the finest fibre in the world, The Inoue Brothers has forged a partnership with Pacomarca Farm located in the Puno province of southern Peru.

Pacomarca is a research facility initiated due to the steady decline in the fine-fibre production over the past 30 years in the Andean regions. The heritage, culture and way of life for the indigenous communities in these rural and harsh environments, has been jeopardised through abandonment of government and educational organisations’ lack of support and investment for the poorest people of the country. The Pacomarca project endeavours to breed pedigree alpacas. Here they have created systems and hold seminars for the herding communities teaching basic shearing techniques and fibre sorting procedures, which empowers the herders with knowledge to generate a much greater income from their existing herds. As this is a vital aspect for fine-fibre production, the herders have the opportunity to increase their revenue from the raw fibre without having to invest in expensive equipment.

The Inoue Brothers’ relationship to Pacomarca has resulted in an exclusive collaboration to produce the finest alpaca wool available in the world today.

世界で最も素晴らしい繊維を求めてイノウエブラザーズはペルー南部のプノ地方にあるパコマルカ研究所と協力関係を結びました。パコマルカ研究所はアンデス山脈地帯で30年以上も前から続いているアルパカ繊維の質の低下に危機を感じ、品質向上の為に設立されました。そこで、最新の科学技術と専門の獣医医療のもとに、純血度の高いアルパカを育成する事を目的として、研究所はパコマルカプロジェクを立ち上げました。このプロジェクトにより、地域の飼育農家に基本的な毛刈り技術や繊維分別手順のシステムが開発され、関連事項に関するセミナーが開かれました。パコマルカの指導によるアルパカ飼育は、飼育農家が高価な設備を導入する事なく、同じ繊維源から従来より多くの収益を持つ事が出来る画期的なものです。

イノウエブラザーズとパコマルカ研究所のコラボにより今日世界で一番高品質の「シュプリームロイヤルアルパカ」が生まれました。「シュプリームロイヤルアルパカ」を使用して創造的なアイデアとプロジェクトを持って、先住民地域の更なる発展と活性化の為に、イノウエブラザーズとパコマルカ研究所は一体となってアンデス地域の良質のアルパカ繊維産業の先駆をきって行く決意です。

Collection Spring & Summer 2013

Made in Tohoku

We are continuing to work with the region of Tohoku, which experienced the devastation of the Tsunami created by the country’s most powerful earthquake since records began over 100 years ago.

This limited T-shirt only collection is an expression of efforts to commission work for operational textile co-operatives of factories and workshops whose commissioned contracts has been withdrawn due to production risks.

For this project we have collaborated with friends who share our ideals.

– Outlaws London (UK) –
Outlaws London is an underground art duo using illustrations by it’s co-founder Richard Windsor.

– Bow Wow + Hiroshi Fujiwara (UK/JP) –
This season we are excited to work together with graphics and conceptual designer Mai Ikuzawa.
Mai Ikuzawa is the daughter of Japan’s most famous racing driver Tetsu Ikuzawa.
This season Mai has been creatively commissioned to create Hiroshi Fujiwara’s own Tea Drinking Club’s tour T’s, which we are proud to launch together with her.

Collection Autumn & Winter 2012

Made in The Peruvian Andes

For this season’s collection we are excited to introduce our finest fibres to date.

It is our privilege to showcase our very own Supreme Royal Alpaca, developed in collaboration with the Andean alpaca genetics facility Pacomarca.

The Supreme Royal is the finest alpaca fibre in the world and we have been honoured with the responsibility of naming it and have the exclusive rights to this new revolutionary grade of yarn.

We are also launching our Vicuña line this season, which is known as the finest animal fibre in the world.

Collection available at:
- Isetan/JP - Beams International Gallery/JP - Dover Street Market/UK - Edition/JP - 290SQM/NL - Kink/JP - TIURF/JP - Trés Bien Shop/SE - Rail/IT - Happy Shop/GE - STORM/DK - Pesko/CH

Collection The Monocle Collaboration

Autumn and Winter 2012 / Made Exclusively For Monocle

The Inoue Brothers and Monocle have combined forces to develop a relaxed-fit cardigan. The half Milano knit technique lends the jacket a thick, quality feel, while the design has been inspired by Japanese pattern-cutting. It has been designed specifically for keeping the chill off in flight.

Available at Monocle Stores around the world and on-line.

Collection The CDG Crystal Journey

The Comme des Garçons X-mas Collaboration

The Inoue Brothers have been asked to produce and co-design a part of Rei Kawakubo’s X-mas knit-collection 2008. All 100% natural alpaca garments made by the indigenous people of the Bolivian Andes.

Were only available in CDG-Stores in Paris, New York, Tokyo and London.

Peru

About Us

Style can't be mass-produced...

The Inoue Brothers is a family business founded in 2004 by two brothers, Satoru and Kiyoshi Inoue - born and raised in Copenhagen, Denmark. It is a design/art studio based on a common love for two cultures, Japanese sensibility and Scandinavian simplicity.
They call it Scandinasian Design.

Having worked together on past and ongoing projects, The Inoue Brothers have collaborated with Comme des Garcons, Lacoste, Swarovski, Monocle Magazine and many others of similar scale.

Their exclusive knitwear, fine jewellery and casual wear collections are only available in the most exclusive stores around the world including Isetan, Mitsukoshi, Beams International Gallery, Edition Tomorrowland, Super A Market, Kink, Abahouse, Lui's, Strasburgo, Barneys NYC, Dover Street Market, Storm Fashion, etc. All retail partners for The Inoue Brothers have been carefully selected and each store has a strong direct relation to the two brothers to ensure the correct representation of the brand.

All projects of The Inoue Brothers are chosen for their material and craft rich heritage. Most importantly, however, they are chosen for the humanitarian and social progressive opportunity each project creates. After many years of travelling around the poorest areas of the world, The Inoue Brothers have created close relations with indigenous communities in South America and Africa. With aims to expand their business model of collaborating with such communities around world, the brothers’ vision is to create the finest products available through the heritage and history of indigenous crafts. Attention to detail in the design and made by people of the materials origin is their simple formula. Therefore, the oneness of natural material and the peoples’ heritage of working with that material, combined with their Scandinasian design is their expression of New Luxury.

Furthermore since May 2011, The Inoue Brothers are working with the region of Tohoku, which experienced the devastation of the tsunami created by the country’s most powerful earthquake since records began over 100 years ago.

About Us

Style can't be mass-produced...

The Inoue Brothersはデンマーク、コペンハーゲンで生まれ育った井上兄弟、聡と清史によって2004年に設立されました。2人は日本文化の感性とスカンディナヴィア文化のシンプル性をこよなく愛し、彼ら独自のデザイン&アートを創り出し、Scandinasianデザインと呼んでいます。

今日に至るまでにThe Inoue Brothersは数々のコラボを実現してきました:
Comme des Garcons, Lacoste, Swarovski, Monocle Magazineなど。

彼ら専門のニットウェア、高級ジュエリー、そしてカジュアルウェアーコレクションは世界中でもっとも高級なショップのみで販売されています。The Inoue Brothersはすべてのリテールパートナーを厳重に選択し、各パートナーと強力な信頼関係を持っています。それゆえに、ブランドの真意が正確に反映され、販売されています。
Isetan, Mitsukoshi, Beams International Gallery, Edition Tomorrowland, Super A Market, Kink, Abahouse, Lui's, Strasburgo, Barneys NYC, Dover Street Market, Storm Fashion など。

2011年東日本大震災が発生して2ヵ月後の5月から東北地方でほとんどの契約を破棄された衣類工場と仕事をしています。

Japan

Namibia